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Our books are pre-loved which means they have been read before. We carefully check all our books and believe them to be in a - USED - VERY GOOD Condition condition. If you re not completely satisfied please get in touch & we ll be happy to help.... more | FREE shipping go to store |
Pre-Owned The Breakaway Brand: How Great Brands Stand Out (Hardcover) 0072262370 9780072262377 CONDITION – USED: Books sold are in GOOD or better condition. Good Condition: Minimal damage to the cover dust jacket may not be included minimal wear to binding most of the pages undamaged(e.g. minimal creases or tears) highlighting / underlining... more | FREE shipping go to store |
Our books are pre-loved which means they have been read before. We carefully check all our books and believe them to be in a - USED - VERY GOOD Condition condition. If you re not completely satisfied please get in touch & we ll be happy to help.... more | FREE shipping go to store |
CONDITION – USED: Books sold are in GOOD or better condition. Good Condition: Minimal damage to the cover dust jacket may not be included minimal wear to binding most of the pages undamaged(e.g. minimal creases or tears) highlighting / underlining... more | $8.48 $5.44 FREE shipping go to store |
What Charles Darwin did for biology Al and Laura Ries do for branding. In their exciting new book The Origin of Brands the Rieses take Darwin s revolutionary idea of evolution and apply it to the branding process. What results is a new and strikingly... more | FREE shipping go to store |
Brand New : Solving the Innovation Paradox -- How Great Brands Invent and Launch New Products Services and Business Models more | FREE shipping go to store |
CONDITION – USED: Books sold are in GOOD or better condition. Good Condition: Minimal damage to the cover dust jacket may not be included minimal wear to binding most of the pages undamaged(e.g. minimal creases or tears) highlighting / underlining... more | $8.42 $6.98 FREE shipping go to store |
Our books are pre-loved which means they have been read before. We carefully check all our books and believe them to be in good condition. If you re not completely satisfied please get in touch & we ll be happy to help. ISBN-10: 1585426962 ISBN-13:... more | $11.14 $7.52 FREE shipping go to store |
CONDITION – USED: Books sold are in GOOD or better condition. Good Condition: Minimal damage to the cover dust jacket may not be included minimal wear to binding most of the pages undamaged(e.g. minimal creases or tears) highlighting / underlining... more | $6.57 $6.09 FREE shipping go to store |
Pre-Owned How to Use Advertising to Build Strong Brands 9780761912439 Advertisings greatest single contribution to business is its ability to build brands and this comprehensive volume covers all aspects of this critical marketing process. An authoritative cast of chapter authors examines all aspects of brand management... more | FREE shipping go to store |
Pre-Owned How Cool Brands Stay Hot : Branding to Generation Y 9780749462505 Generation Y (13-29 year olds) are the most marketing savvy and advertising critical generation ever. How Cool Brands Stay Hot reveals what drives Generation Y and how you can reach them. CONDITION – USED: Books sold are in GOOD or better condition.... more | FREE shipping go to store |
9781594487224. Pre-Owned: Good condition. Hard cover. Language: English. Pages: 263. Glued binding. Paper over boards. With dust jacket. 263 p. Can a song change a nation? In 1964 Marvin Gaye record producer William Mickey Stevenson and Motown... more | $5.78 $4.50 FREE shipping go to store |
CONDITION – USED: Books sold are in GOOD or better condition. Good Condition: Minimal damage to the cover dust jacket may not be included minimal wear to binding most of the pages undamaged(e.g. minimal creases or tears) highlighting / underlining... more | FREE shipping go to store |
9781400213160. Pre-Owned: Good condition. Hard cover. Language: English. Pages: 224. Sewn binding. Cloth over boards. With dust jacket. 224 p. Contains: Illustrations. The longtime chief marketing officer for Chick-fil-A tells the inside story of how... more | FREE shipping go to store |
The longtime chief marketing officer for Chick-fil-A tells the inside story of how the company turned prevailing theories of fast-food marketing upside down and built one of the most successful and beloved brands in America. CONDITION – USED: Books... more | $9.86 $8.22 FREE shipping go to store |
Get you the tools you need to survive--and learn how to thrive--by creating Brand You . CONDITION – USED: Books sold are in GOOD or better condition. Good Condition: Minimal damage to the cover dust jacket may not be included minimal wear to binding... more | FREE shipping go to store |
CONDITION – USED: Books sold are in GOOD or better condition. Good Condition: Minimal damage to the cover dust jacket may not be included minimal wear to binding most of the pages undamaged(e.g. minimal creases or tears) highlighting / underlining... more | $6.33 $5.80 FREE shipping go to store |
Pre-Owned Unbrandable : How to Succeed in the New Brand Space 9780500291924 Brilliantly analyzes the brands that are reaching a new generation of skeptical consumers with a more authentic approach CONDITION – USED: Books sold are in GOOD or better condition. Good Condition: Minimal damage to the cover dust jacket may not be... more | $12.98 $4.50 FREE shipping go to store |
CONDITION – USED: Books sold are in GOOD or better condition. Good Condition: Minimal damage to the cover dust jacket may not be included minimal wear to binding most of the pages undamaged(e.g. minimal creases or tears) highlighting / underlining... more | $9.41 $6.09 FREE shipping go to store |
Marketers and leaders recognise that developing an authentic purpose helps to build a stronger brand that attracts followers and collaborators rather than just customers and consumers. In a world that needs solutions people increasingly look towards... more | FREE shipping go to store |
CONDITION – USED: Books sold are in GOOD or better condition. Good Condition: Minimal damage to the cover dust jacket may not be included minimal wear to binding most of the pages undamaged(e.g. minimal creases or tears) highlighting / underlining... more | $6.73 $5.94 FREE shipping go to store |
BrandSimple : How the Best Brands Keep It Simple and Succeed 9781403984906 Used / Pre-owned Drawing on his years of experience working with some of the world s top brands from GE to IBM Adamson shows how to communicate with customers and make your brand resonate. He also gives a behind-the-scenes look at his work with traditional names as... more | $5.80 $4.50 FREE shipping go to store |
Experience the Message is an exciting guide to today s revolution in marketing that challenges long-held beliefs about how products are introduced and sustained on the consumer s highly cluttered radar screen. This book reveals how today s companies... more | FREE shipping go to store |
CONDITION – USED: Books sold are in GOOD or better condition. Good Condition: Minimal damage to the cover dust jacket may not be included minimal wear to binding most of the pages undamaged(e.g. minimal creases or tears) highlighting / underlining... more | $6.57 $5.80 FREE shipping go to store |
9780745970455. Pre-Owned: Good condition. Mass-market paperback. Language: English. B-format paperback. Includes illustrations. How has Christ been seen for the last two millennia? From the Christ of the Gospels to the Isa of Islam this book explores... more | $14.99 $7.63 FREE shipping go to store |
Corporate and special events are an increasingly important part of a companys image and communication plans. This guide provides all the information and tools executives need to plan host and sponsor successful corporate and special events that improve... more | FREE shipping go to store |
Pre-Owned Hello My Name Is Awesome : How to Create Brand Names That Stick 9781626561861 Too many new companies and products have names that look like the results of a drunken Scrabble game (Xobni Svbtle Doostang). In this entertaining and engaging book ace naming consultant Alexandra Watkins explains how anyone-even non-creative types-can... more | FREE shipping go to store |
Our books are pre-loved which means they have been read before. We carefully check all our books and believe them to be in good condition. If you re not completely satisfied please get in touch & we ll be happy to help. ISBN-10: 1416590757 ISBN-13:... more | FREE shipping go to store |
CONDITION – USED: Books sold are in GOOD or better condition. Good Condition: Minimal damage to the cover dust jacket may not be included minimal wear to binding most of the pages undamaged(e.g. minimal creases or tears) highlighting / underlining... more | FREE shipping go to store |
CONDITION – USED: Books sold are in GOOD or better condition. Good Condition: Minimal damage to the cover dust jacket may not be included minimal wear to binding most of the pages undamaged(e.g. minimal creases or tears) highlighting / underlining... more | $7.20 $6.65 FREE shipping go to store |
Pre-Owned Boundary Power : How I Treat You How I Let You Treat Me How I Treat Myself 9780963345424 CONDITION – USED: Books sold are in GOOD or better condition. Good Condition: Minimal damage to the cover dust jacket may not be included minimal wear to binding most of the pages undamaged(e.g. minimal creases or tears) highlighting / underlining... more | $8.42 $7.07 FREE shipping go to store |
CONDITION – USED: Books sold are in GOOD or better condition. Good Condition: Minimal damage to the cover dust jacket may not be included minimal wear to binding most of the pages undamaged(e.g. minimal creases or tears) highlighting / underlining... more | $8.35 $6.68 FREE shipping go to store |
CONDITION – USED: Books sold are in GOOD or better condition. Good Condition: Minimal damage to the cover dust jacket may not be included minimal wear to binding most of the pages undamaged(e.g. minimal creases or tears) highlighting / underlining... more | FREE shipping go to store |
CONDITION – USED: Books sold are in GOOD or better condition. Good Condition: Minimal damage to the cover dust jacket may not be included minimal wear to binding most of the pages undamaged(e.g. minimal creases or tears) highlighting / underlining... more | $15.11 $14.37 FREE shipping go to store |
When film producer Martino Sclavi began experiencing intense headaches he attributed them to his frenetic lifestyle. As it turned out he had grade 4 brain cancer and was given 18 months to live. After undergoing brain surgery - while awake - Martino... more | FREE shipping go to store |
What do the phrases pro-life intelligent design and the war on terror have in common? Each of them is a name for something that smuggles in a highly charged political opinion. Words and phrases that function in this special way go by many names. Some... more | $6.92 $6.57 FREE shipping go to store |
This book provides all the information men need to make informed decisions about their healthcare. It covers the prevention detection diagnosis treatment and recurrence of all the most common men s cancers. It also explores sexual changes related to... more | FREE shipping go to store |
Our books are pre-loved which means they have been read before. We carefully check all our books and believe them to be in a - USED - VERY GOOD Condition condition. If you re not completely satisfied please get in touch & we ll be happy to help.... more | $7.88 $4.93 FREE shipping go to store |
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