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Emotion by Design: Creative Leadership Lessons from a Life at Nike (Hardcover)

Innovative strategies for success from former Nike CMO Greg Hoffman who had a major hand in crafting Nike s singular brand and was instrumental in its most high-profile breakthrough campaigns. In EMOTION BY DESIGN Hoffman shares lessons and stories... more

Pre-Owned The Culting of Brands: Turn Your Customers into True Believers (Paperback) 1591840961 9781591840961

At first glance companies like Apple and Nike have little in common with organizations like the Hell s Angels and the Unification Church. But in reality they all fulfill the main definition of a cult: They attract people who see themselves as... more

Pre-Owned The Culting of Brands: When Customers Become True Believers (Hardcover) 1591840279 9781591840275

At first glance companies like Apple and Nike have little in common with organizations like the Hell s Angels and the Unification Church. But in reality they all fulfill the main definition of a cult- They attract people who see themselves as... more

Golden Kicks: The Shoes That Changed Sport (Hardcover - Used) 147293704X 9781472937049

Favorites like the adidas Stan Smith Nike Air Jordan and Puma Suede are worn by millions as everyday footwear but were originally born to bring victory on court track and field. Golden Kicks reveals the stories behind some of the most significant... more

Pre-Owned Gamification by Design : Implementing Game Mechanics in Web and Mobile Apps 9781449397678

What do Foursquare Zynga Nike+ and Groupon have in common? These and many other brands use gamification to deliver a sticky viral and engaging experience to their customers. This book provides the design strategy and tactics you need to integrate... more

A New Brand World: Ten Principles for Achieving Brand Leadership in the Twenty-First Century (Hardcover) by Scott Bedbury Stephen Fenichell

9780670030767. New condition. Hard cover. Language: English. Pages: 240. Sewn binding. Cloth over boards. With dust jacket. 240 p. A powerful and practical guide to brand building is offered by a man who helped propel Nike and Starbucks beyond mere... more

Pre-Owned From an Idea to Nike: How Marketing Made Nike a Global Success Hardcover Lowey Bundy Sichol

From an Idea to Nike is a fully-illustrated look into how Nike stepped up its sneaker game to become the most popular athletic brand in the world. Humorous black & white illustrations throughout. CONDITION – USED: Books sold are in GOOD or... more

Pre-Owned A New Brand World: Ten Principles for Achieving Brand Leadership in the Twenty-First (Hardcover 9780670030767) by Scott Bedbury Stephen Fenichell

9780670030767. Pre-Owned: Good condition. Hard cover. Language: English. Pages: 240. Sewn binding. Cloth over boards. With dust jacket. 240 p. A powerful and practical guide to brand building is offered by a man who helped propel Nike and Starbucks... more

A New Brand World (Paperback)

What does it really take to succeed in business today? In A New Brand World Scott Bedbury who helped make Nike and Starbucks two of the most successful brands of recent years explains this often mysterious process by setting out the principles that... more

Cultural Strategy: Using Innovative Ideologies to Build Breakthrough Brands (Paperback)

How do we explain the breakthrough market success of businesses like Nike Starbucks Ben & Jerry s and Jack Daniel s? Conventional models of strategy and innovation simply don t work. The most influential ideas on innovation are shaped by the... more

Pre-Owned How to Be an Everyday Philanthropist: 330 Ways to Make a Difference in Your Home (Paperback 9780761155041) by Nicole Boles

9780761155041. Pre-Owned: Good condition. Trade paperback. Language: English. Pages: 214. Trade paperback (US). Glued binding. 214 p. Have an old pair of trainers lying around the house? Nike s Reuse-a-Shoe program will recycle them into safe... more

Pre-Owned A New Brand World: 8 Principles for Achieving Brand Leadership in the 21st Century (Paperback 9780142001905) by Scott Bedbury Stephen Fenichell

9780142001905. Pre-Owned: Good condition. Trade paperback. Language: English. Pages: 240. Trade paperback (US). Glued binding. 240 p. Now in paperback this powerful and practical guide to brand building is offered by a man who helped propel Nike and... more

The Culting of Brands : Turn Your Customers into True Believers (Paperback)

At first glance companies like Apple and Nike have little in common with organizations like the Hell s Angels and the Unification Church. But in reality they all fulfill the main definition of a cult: They attract people who see themselves as... more

Pre-Owned We First: How Brands and Consumers Use Social Media to Build a Better World (Hardcover 9780230110267) by Simon Mainwaring

9780230110267. Pre-Owned: Good condition. Hard cover. Language: English. Pages: 250. Glued binding. Paper over boards. With dust jacket. 250 p. A social media expert with global experience with many of the world s biggest brands - including Nike... more

Invested: Changing Forever the Way Americans Invest (Hardcover)

To say Charles Schwab is an entrepreneur is actually an understatement. He really is a revolutionary. --Phil Knight co-founder of Nike author of Shoe Dog The founder of The Charles Schwab Corporation recounts his ups and downs as he made stock... more

Believe to Achieve : See the Invisible Do the Impossible (Paperback)

Newly updated and expanded this inspirational memoir by Nike executive Howard H White reveals the ultimate secrets for achieving professional and personal success and how to help others succeed. Nike has given me great shoes and great money but the... more

Pre-Owned Jump: My Secret Journey from the Streets to the Boardroom 9780062999818 Hardcover

9780062999818. Pre-Owned: Good condition. Hard cover. Language: English. IN THE MARGINS 2023 TOP TITLE FOR NONFICTION One of the most successful Black businessmen in the country who has led Nike s Jordan Brand from a $200M sneaker company to a $4B... more

Pre-Owned The Story of Nike (Library Binding) 1583416080 9781583416082

A look at the origins leaders growth and products of Nike the athletic shoe company that was founded in 1972 and is today the worlds largest supplier of athletic apparel. more

Pre-Owned Advertising Revolution: The Story of a Song from Beatles Hit to Nike Slogan (Paperback 9781912248216) by Alan Bradshaw Linda Scott

9781912248216. Pre-Owned: Good condition. Trade paperback. Language: English. Pages: 120. Trade paperback (US). Glued binding. 120 p. In 1987 Nike released their new sixty-second commercial for Air shoes-and changed the face of the advertising... more

buluolang parrot and other brand 60/96/120 bass part echo piano shoulder accordion bag

High-Quality :Crafted from 210 Oxford cloth this guitar case offers protection against scratches and impacts ensuring your instrument remains in pristine condition. Convenient Portability:Equipped with comfortable handle this guitar case is easy to... more