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Emotion by Design: Creative Leadership Lessons from a Life at Nike (Hardcover)

Innovative strategies for success from former Nike CMO Greg Hoffman who had a major hand in crafting Nike s singular brand and was instrumental in its most high-profile breakthrough campaigns. In EMOTION BY DESIGN Hoffman shares lessons and stories... more

Pre-Owned The Culting of Brands: Turn Your Customers into True Believers (Paperback) 1591840961 9781591840961

At first glance companies like Apple and Nike have little in common with organizations like the Hell s Angels and the Unification Church. But in reality they all fulfill the main definition of a cult: They attract people who see themselves as... more

Pre-Owned The Culting of Brands: When Customers Become True Believers (Hardcover) 1591840279 9781591840275

At first glance companies like Apple and Nike have little in common with organizations like the Hell s Angels and the Unification Church. But in reality they all fulfill the main definition of a cult- They attract people who see themselves as... more

A New Brand World: Ten Principles for Achieving Brand Leadership in the Twenty-First Century (Hardcover) by Scott Bedbury Stephen Fenichell

9780670030767. New condition. Hard cover. Language: English. Pages: 240. Sewn binding. Cloth over boards. With dust jacket. 240 p. A powerful and practical guide to brand building is offered by a man who helped propel Nike and Starbucks beyond mere... more

Pre-Owned From an Idea to Nike: How Marketing Made Nike a Global Success Hardcover Lowey Bundy Sichol

From an Idea to Nike is a fully-illustrated look into how Nike stepped up its sneaker game to become the most popular athletic brand in the world. Humorous black & white illustrations throughout. CONDITION – USED: Books sold are in GOOD or... more

Pre-Owned A New Brand World: Ten Principles for Achieving Brand Leadership in the Twenty-First (Hardcover 9780670030767) by Scott Bedbury Stephen Fenichell

9780670030767. Pre-Owned: Good condition. Hard cover. Language: English. Pages: 240. Sewn binding. Cloth over boards. With dust jacket. 240 p. A powerful and practical guide to brand building is offered by a man who helped propel Nike and Starbucks... more

A New Brand World (Paperback)

What does it really take to succeed in business today? In A New Brand World Scott Bedbury who helped make Nike and Starbucks two of the most successful brands of recent years explains this often mysterious process by setting out the principles that... more

Cultural Strategy: Using Innovative Ideologies to Build Breakthrough Brands (Paperback)

How do we explain the breakthrough market success of businesses like Nike Starbucks Ben & Jerry s and Jack Daniel s? Conventional models of strategy and innovation simply don t work. The most influential ideas on innovation are shaped by the... more

Can I Get Free Shipping with That?: Snapshots Observations and Rants from the Death of an American (Paperback) by Bill Sullivan

9798715826350. New condition. Trade paperback. Language: English. Pages: 196. Trade paperback (US). Glued binding. 196 p. How can a small American manufacturer of athletic uniforms find a place in the world of Nike and other big industry giants?... more

Pre-Owned A New Brand World: 8 Principles for Achieving Brand Leadership in the 21st Century (Paperback 9780142001905) by Scott Bedbury Stephen Fenichell

9780142001905. Pre-Owned: Good condition. Trade paperback. Language: English. Pages: 240. Trade paperback (US). Glued binding. 240 p. Now in paperback this powerful and practical guide to brand building is offered by a man who helped propel Nike and... more

The Culting of Brands : Turn Your Customers into True Believers (Paperback)

At first glance companies like Apple and Nike have little in common with organizations like the Hell s Angels and the Unification Church. But in reality they all fulfill the main definition of a cult: They attract people who see themselves as... more

Pre-Owned We First: How Brands and Consumers Use Social Media to Build a Better World (Hardcover 9780230110267) by Simon Mainwaring

9780230110267. Pre-Owned: Good condition. Hard cover. Language: English. Pages: 250. Glued binding. Paper over boards. With dust jacket. 250 p. A social media expert with global experience with many of the world s biggest brands - including Nike... more

The Storyteller with Nike Airs & Other Barrio Stories (Paperback)

From the mesh of fantasy and certainty both necessary to a good cuento comes the Storyteller. Vampires and bars; barrios and teflon deserts; devils and dying; a spurned lover lying down with scorpions--the Storyteller threads her way through the... more

Pre-Owned Jump: My Secret Journey from the Streets to the Boardroom 9780062999818 Hardcover

9780062999818. Pre-Owned: Good condition. Hard cover. Language: English. IN THE MARGINS 2023 TOP TITLE FOR NONFICTION One of the most successful Black businessmen in the country who has led Nike s Jordan Brand from a $200M sneaker company to a $4B... more

buluolang parrot and other brand 60/96/120 bass part echo piano shoulder accordion bag

High-Quality :Crafted from 210 Oxford cloth this guitar case offers protection against scratches and impacts ensuring your instrument remains in pristine condition. Convenient Portability:Equipped with comfortable handle this guitar case is easy to... more