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Emotion by Design: Creative Leadership Lessons from a Life at Nike (Hardcover)

Innovative strategies for success from former Nike CMO Greg Hoffman who had a major hand in crafting Nike s singular brand and was instrumental in its most high-profile breakthrough campaigns. In EMOTION BY DESIGN Hoffman shares lessons and stories on... more

Nike Accessories | Nike + Fuelband | Color: Black | Size: Os

Great Comsition Small Fuelband. No Longer Using. Relisting. Sold But Misplaced. This Does Not Come With A Cord But The Bracelet Itself Is A Usb Stick That Can Be Charged Without A Cord This Comes With The Original Box And A Size Extender Piece. more

Nike Accessories | Don’t Wear | Color: Black | Size: Os

Me S Georgia Bulldogs Nike Cap. Like New Didn’t Like The Fit. Offers Considered! more

Pre-Owned A New Brand World: Ten Principles for Achieving Brand Leadership in the Twenty-First (Hardcover 9780670030767) by Scott Bedbury Stephen Fenichell

9780670030767. Pre-Owned: Good condition. Hard cover. Language: English. Pages: 240. Sewn binding. Cloth over boards. With dust jacket. 240 p. A powerful and practical guide to brand building is offered by a man who helped propel Nike and Starbucks... more

Pre-Owned A New Brand World: 8 Principles for Achieving Brand Leadership in the 21st Century (Paperback 9780142001905) by Scott Bedbury Stephen Fenichell

9780142001905. Pre-Owned: Good condition. Trade paperback. Language: English. Pages: 240. Trade paperback (US). Glued binding. 240 p. Now in paperback this powerful and practical guide to brand building is offered by a man who helped propel Nike and... more

Pre-Owned A New Brand World: Eight Principles for Achieving Brand Leadership in the Twenty-First Century (Paperback)

Pre-Owned - What does it really take to succeed in business today? In A New Brand World Scott Bedbury who helped make Nike and Starbucks two of the most successful brands of recent years explains this often mysterious process by setting out the... more

Pre-Owned This Is Not a T-Shirt : A Brand a Culture a Community--A Life in Streetwear (Hardcover) 9780374275792

The story of The Hundreds and the precepts that made it an iconic streetwear brand by Bobby Hundreds himself Streetwear occupies that rarefied space where genuine cool coexists with big business; where a star designer might work concurrently with Nike... more

The Culting of Brands : Turn Your Customers into True Believers (Paperback)

At first glance companies like Apple and Nike have little in common with organizations like the Hell s Angels and the Unification Church. But in reality they all fulfill the main definition of a cult: They attract people who see themselves as different... more

Pre-Owned The Culting of Brands: Turn Your Customers Into True Believers (Paperback) 1591840961 9781591840961

At first glance companies like Apple and Nike have little in common with organizations like the Hell s Angels and the Unification Church. But in reality they all fulfill the main definition of a cult: They attract people who see themselves as different... more

Pre-Owned The Culting of Brands: When Customers Become True Believers (Hardcover) 1591840279 9781591840275

At first glance companies like Apple and Nike have little in common with organizations like the Hell s Angels and the Unification Church. But in reality they all fulfill the main definition of a cult- They attract people who see themselves as different... more

This Is Not a T-Shirt : A Brand a Culture a Community--a Life in Streetwear (Paperback)

The story of The Hundreds and the precepts that made it an iconic streetwear brand by Bobby Hundreds himself Streetwear occupies that rarefied space where genuine cool coexists with big business; where a star designer might work concurrently with Nike... more

Cultural Strategy: Using Innovative Ideologies to Build Breakthrough Brands (Paperback)

How do we explain the breakthrough market success of businesses like Nike Starbucks Ben & Jerry s and Jack Daniel s? Conventional models of strategy and innovation simply don t work. The most influential ideas on innovation are shaped by the worldview... more

A New Brand World (Paperback)

What does it really take to succeed in business today? In A New Brand World Scott Bedbury who helped make Nike and Starbucks two of the most successful brands of recent years explains this often mysterious process by setting out the principles that... more

Pre-Owned We First: How Brands and Consumers Use Social Media to Build a Better World (Hardcover 9780230110267) by Simon Mainwaring

9780230110267. Pre-Owned: Good condition. Hard cover. Language: English. Pages: 250. Glued binding. Paper over boards. With dust jacket. 250 p. A social media expert with global experience with many of the world s biggest brands - including Nike Toyota... more

Pre-Owned Jump : My Secret Journey from the Streets to the Boardroom 9780062999818 Used

9780062999818. Pre-Owned: Good condition. Hard cover. Language: English. IN THE MARGINS 2023 TOP TITLE FOR NONFICTION One of the most successful Black businessmen in the country who has led Nike s Jordan Brand from a $200M sneaker company to a $4B... more

Pre-Owned Gamification by Design : Implementing Game Mechanics in Web and Mobile Apps 9781449397678

What do Foursquare Zynga Nike+ and Groupon have in common? These and many other brands use gamification to deliver a sticky viral and engaging experience to their customers. This book provides the design strategy and tactics you need to integrate game... more