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| Best Seller  | Strategic Marketing Decisions In Global Markets Strategic Marketing Decisions In Global Markets more | $65.40 $19.86 go to store |
 | Consumers in most parts of the world now have global access to products beyond those offered in their countries and cultures. This new space for comparison defined by globalization can result in very different purchasing behaviors including those... more | $59.99 $51.10 FREE shipping go to store |
| Best Seller  | Global Perspectives on the Strategic Role of Marketing Information Systems (Hardcover) A level of decision making is concerned with deciding the organization s objectives resources and policies. A significant problem at this decision-making level is predicting the organization s future and its environment as well as matching the... more | go to store |
 | Sustainability Marketing: A Global Perspective (Paperback) The new and extended Second Edition of the award-winning textbook Sustainability Marketing: A Global Perspective provides a sustainability-oriented vision of marketing for the twenty-first century. Adopting a a consumer marketing focus it emphasises... more | $73.83 $56.77 FREE shipping go to store |
 | The Global Marketing (Paperback) The globalization of the current market places many new demands on the marketing specialist. Not only do important decisions need to be made about which markets and segments of countries to participate in and which entry modes to use but a marketing... more | FREE shipping go to store |
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